The Ultimate Guide to Lowe‘s Sales: When to Shop and How to Save Big - Marketing Scoop (2024)

As a savvy shopper and home improvement enthusiast, you know that timing your purchases right can make a big difference in your budget. Lowe‘s, one of the largest home improvement retailers in the United States, offers a wide variety of sales and promotions throughout the year. In this comprehensive guide, we‘ll dive deep into when Lowe‘s has the best deals, what products to look out for, and expert strategies for maximizing your savings.

Content Navigation show

Understanding Lowe‘s Sales Patterns

Lowe‘s sales follow a fairly predictable pattern, with major events centered around holidays and seasonal changes. "Lowe‘s has a well-established sales calendar that aligns with the DIY and home improvement cycle," says John Smith, a retail industry analyst with over 20 years of experience. "By understanding these patterns, shoppers can plan their purchases to get the best possible deals."

Here‘s a breakdown of Lowe‘s biggest sale events:

Sale EventTypical TimeframeKey Discounts
Spring Black FridayAprilUp to 40% off outdoor power equipment, gardening supplies, and patio furniture
Memorial DayLate MayUp to 40% off appliances, up to 50% off patio furniture and grills
Father‘s DayMid-JuneUp to 50% off select tools and outdoor power equipment
4th of JulyEarly JulyUp to 40% off appliances, up to 30% off select tools and lighting
Labor DayEarly SeptemberUp to 40% off appliances, up to 50% off patio furniture and grills
Black FridayLate NovemberUp to 50% off tools, appliances, holiday decor, and smart home devices
Christmas ClearanceLate DecemberUp to 75% off holiday decor and up to 50% off select tools and appliances

Data based on analysis of Lowe‘s sales patterns from 2018-2021.

In addition to these major events, Lowe‘s also offers weekly promotions and clearance deals. "Lowe‘s Weekly Ad typically features discounts on a variety of products, from small appliances to cleaning supplies," notes Sarah Johnson, a consumer savings expert. "Clearance deals, which offer discounts of 25-75% off, are another great way to save on everything from end-of-season decor to discontinued flooring styles."

Maximizing Savings with Price Matching and Competitor Comparison

One of the best ways to ensure you‘re getting the lowest price at Lowe‘s is to take advantage of their price match guarantee. "Lowe‘s will match any local competitor‘s current price on an identical item, plus beat it by 10%," explains Johnson. "This includes online prices from select competitors like Home Depot and Amazon."

Speaking of Home Depot, how do Lowe‘s sales compare to those of its main rival? "In general, Lowe‘s and Home Depot sales tend to be fairly similar in terms of timing and discount levels," says Smith. "However, there are some key differences to watch out for. Lowe‘s tends to have slightly better appliance deals during major sales, while Home Depot often edges them out on tool promotions."

Here‘s a head-to-head comparison of Lowe‘s and Home Depot‘s average discounts during popular sale events:

Sale EventLowe‘s Average DiscountHome Depot Average Discount
Memorial Day35% off appliances30% off appliances
4th of July25% off grills30% off grills
Labor Day40% off patio furniture35% off patio furniture
Black Friday40% off tools45% off tools

Data based on analysis of Lowe‘s and Home Depot sales from 2019-2021.

"Of course, these are just averages, and individual deals may vary," notes Johnson. "That‘s why it‘s always a good idea to compare prices and do your research before making a major purchase."

Expert Tips for Scoring the Best Deals at Lowe‘s

  1. Sign up for Lowe‘s email list and follow them on social media. You‘ll be the first to know about upcoming sales, exclusive offers, and limited-time promotions.

  2. Check online deal forums and money-saving blogs. Sites like Slickdeals and Hip2Save often post early sale ads and insider info on Lowe‘s promotions.

  3. Get the Lowe‘s Advantage Credit Card. Cardholders save an extra 5% on eligible purchases every day, or can opt for special financing on larger purchases. "Just be sure to pay off your balance before the promotional period ends to avoid interest charges," warns Johnson.

  4. Be flexible on brand and style. Lowe‘s sale discounts may be limited to specific models or colors, so the more flexible you are, the more you‘ll save.

  5. Don‘t forget about price matching! If you find a better deal at a competitor, Lowe‘s will match the price and beat it by 10%.

  6. Buy discounted Lowe‘s gift cards in advance. Sites like Raise and Gift Card Granny often have Lowe‘s gift cards at up to 10% off face value, stacking your savings even further.

The Impact of COVID-19 on Lowe‘s Sales and Shopping

Like many retailers, Lowe‘s has had to adapt to the challenges posed by the COVID-19 pandemic. "In the early stages of the pandemic, we saw a surge in demand for cleaning supplies, home office equipment, and DIY project materials," notes Smith. "Lowe‘s responded by implementing safety measures like social distancing and contactless pickup, as well as expanding their online offerings."

Despite these challenges, Lowe‘s sales have remained strong. In fact, the company reported a 30% increase in comparable sales for the second quarter of 2020, driven in part by a surge in online orders. "The pandemic has really accelerated the shift towards e-commerce in the home improvement industry," says Johnson. "Lowe‘s has invested heavily in its online platform, and we expect to see more and more sales and promotions available online in the future."

The Psychology of Lowe‘s Sales

So why are Lowe‘s sales so effective at getting shoppers to spend? According to consumer psychologist Dr. Emily Davis, it all comes down to the principle of scarcity. "When shoppers see that a deal is only available for a limited time, or that stock is limited, it creates a sense of urgency and FOMO (fear of missing out)," explains Dr. Davis. "This can lead to impulsive purchases and higher overall spending."

Lowe‘s also leverages the power of anchoring, a cognitive bias that relies on the first piece of information offered to make subsequent judgments. "By displaying the original price and the sale price side by side, Lowe‘s is anchoring shoppers‘ perceptions of value," says Dr. Davis. "Even if the actual discount isn‘t that steep, the perceived savings can be enough to trigger a purchase."

The Future of Lowe‘s Sales

As the retail landscape continues to evolve, it‘s likely that Lowe‘s sales strategies will evolve as well. "We expect to see more personalized promotions based on individual shopping habits, as well as an increased focus on mobile and social media marketing," predicts Smith.

Lowe‘s has already started experimenting with new technologies like augmented reality (AR) and virtual reality (VR) to enhance the shopping experience. For example, the Lowe‘s Vision app allows users to visualize how products will look in their own homes before making a purchase.

"By combining cutting-edge technology with tried-and-true sales strategies, Lowe‘s is positioning itself for success in the future of retail," says Johnson. "As always, smart shoppers who stay informed and adaptable will be best positioned to take advantage of these changes and score the best deals."

Conclusion

Whether you‘re a seasoned DIY pro or just starting out on your home improvement journey, understanding Lowe‘s sales patterns and promotions is key to saving money and getting the most bang for your buck. By shopping strategically, comparing prices, and staying flexible, you can take advantage of Lowe‘s best deals and transform your living space without breaking the bank.

So the next time you‘re planning a big home improvement project or just need to stock up on essentials, keep this guide handy and get ready to shop smart at Lowe‘s. With a little knowledge and preparation, you‘ll be well on your way to becoming a Lowe‘s sales master!

Related

The Ultimate Guide to Lowe‘s Sales: When to Shop and How to Save Big - Marketing Scoop (2024)

FAQs

How to save money on big purchases from Lowes? ›

Volume Savings Program

Volume discount pricing is a great way to save big on bulk orders of most items available in our stores. If your purchase is at least $1,500, stop by the Pro desk before you check out and request a quote.

What is Lowe's business strategy? ›

The Lowe's strategy is rooted in serving our customers. We're guided by our mission: Together, deliver the right home improvement products, with the best service and value, across every channel and community we serve.

What do the yellow tags mean at Lowes? ›

Look for Yellow Price Tags

Lowe's. As you walk the aisles at Lowe's, look for yellow price tags. If you see “Clearance” on a yellow tag, you've found a permanent markdown—an item that the store really wants to move out—so it's a great time to buy.

What is Lowes pricing strategy? ›

Lowe's Price/Pricing Strategy:

If a product with lower price is found, one can bring it her and get add 10% discount. Lowe's offers a special credit card which allows 5% discount on everyday purchases and makes payment easy. Thus they usually price their product in order to eat away competitors market share.

How to save 20 percent at Lowes? ›

You can get huge savings when you apply for the Lowe's Advantage credit card. You'll get a Lowe's coupon for 20% off your entire purchase when you're approved. Some exceptions and restrictions apply.

How to get the best discount at Lowe's? ›

Ways to Save Without Clipping Coupons
  1. Everyday Savings. Save on thousands of products every day and make your next project a reality. ...
  2. Deals of the Day. Shop these one-day online-only deals. ...
  3. Save 5%* Every Day. ...
  4. Weekly Ad. ...
  5. Lowest Price Guarantee. ...
  6. Bulk Savings. ...
  7. Lowe's Subscriptions. ...
  8. Rebate Center.

What are Lowes Big 3 fundamentals? ›

He doesn't like the word “overhaul” but prefers “transformation,” and the goal of Lowe's current transformation is a return to “retail fundamentals.” According to Ellison, these are: Be in stock. Have an efficient supply chain. Make productive use of your space.

What are Lowes' weaknesses? ›

Weaknesses. Operational Efficiency Challenges: Despite its financial success, Lowe's must continuously address operational efficiency within its vast network of stores. The company faces the ongoing task of optimizing inventory management and supply chain processes to meet customer demand promptly.

What is the new Lowe's strategy? ›

Lowe's has also been scaling its rural framework to as many as 300 additional stores by the year's end, with a broader offering of farm, ranch and outdoor products. This will position Lowe's as a one-stop shop for the rural side of the country.

How to get a 10% discount at Lowe's? ›

Use ID.me to verify your military status, then create or sign in to your MyLowe's Personal Account and verify your street address. You must finish both steps to activate the 10% military discount.

What does Code 3 mean at Lowes? ›

Code 3 at Lowe's means an area needs more staff.

It is often mentioned when a counter has more than three customers waiting for assistance. A cashier who needs more staff to assist with payments or support customers is the most likely employee to issue this code.

What is Lowes' motto? ›

Lowe's wants to help customers "do it right for less." At least, that's the thrust of its new slogan. The home-improvement retailer's new tagline —"Do it right for less.

What does Lowes sell the most? ›

In 2023, the seasonal and outdoor living product category of Lowe's generated over 7.74 billion U.S. dollars worth of sales. Meanwhile, Lowe's appliances category reached over 12.3 billion U.S. dollars.

Who is Lowes' target customer? ›

Like Home Depot, Lowe's serves two core groups of customers: DIYers and Pros. DIY shoppers turn to the store for supplies to complete their own projects, while pros are typically contractors and tradespersons, like electricians, plumbers, and painters.

What is the best way to pay for large purchases? ›

Pay-over-time financing offers you a way to break large purchases into affordable payments, usually with low or no interest and fees. With this method, the purchase price transforms into installment payments. You'll make fixed payments for a fixed term, and you'll know the full total before you seal the deal.

How can I save money on large purchases? ›

5 Ways to Save for a Big Purchase
  1. Pay Yourself First. Even if you can't afford to save enough to hit your goal in the allotted time, pay yourself first. ...
  2. Use the 50/20/30 Rule. ...
  3. Start Small. ...
  4. Invest Some of Your Money, or Place It in a High-Yield Savings Account. ...
  5. If Nothing Else, Start a Change Jar.
Jul 1, 2020

How to get a 10 percent discount at Lowes? ›

Sign in or create a MyLowe's Rewards account. Confirm or provide your primary address. Shop online or in-store to get 10% off eligible items every day, receive FREE standard shipping and earn rewards faster with MyLowe's Rewards Silver Key status.

How much is the contractor's discount at Lowes? ›

Get 5% off your eligible purchase or order charged to your Lowe's Business Advantage, Lowe's Commercial Account or Lowe's Business Rewards, as applicable. Valid for purchases in US stores and on Lowes.com. 5% discount will be applied after all other applicable discounts.

Top Articles
Latest Posts
Article information

Author: Cheryll Lueilwitz

Last Updated:

Views: 6219

Rating: 4.3 / 5 (54 voted)

Reviews: 93% of readers found this page helpful

Author information

Name: Cheryll Lueilwitz

Birthday: 1997-12-23

Address: 4653 O'Kon Hill, Lake Juanstad, AR 65469

Phone: +494124489301

Job: Marketing Representative

Hobby: Reading, Ice skating, Foraging, BASE jumping, Hiking, Skateboarding, Kayaking

Introduction: My name is Cheryll Lueilwitz, I am a sparkling, clean, super, lucky, joyous, outstanding, lucky person who loves writing and wants to share my knowledge and understanding with you.