Camila Escobar on LinkedIn: Skillshare® Acquires Creator Tooling Start-Up Superpeer to Expand its… (2024)

Hello LinkedIn family, greetings of the day!Thrilled to share a glimpse into my recent project for the Marketing Management II course under the guidance of Dr.Anuj Kapoor. As part of an innovative assignment, I had the opportunity to reimagine YouTube’s interface and functionality as part of their Product Development team. Here’s a sneak peek at two groundbreaking concepts we’re exploring:YouLearn: A personalized learning platform on YouTube enabling users to organize their learning journey, take synchronized notes, and collaborate. Users create learning paths, track progress, and earn badges. Groups foster interaction with live sessions, quizzes, and polls.-Benefits: Enhanced learning experience, control, and flexibility for users. Increased engagement, revenue, and content quality for organizations.YouTemplate: A YouTube interface for novice creators offering simplified editing tools, templates, and royalty-free assets to kickstart content creation.Features: Easy video editing, customizable templates, and a library of royalty-free assets.-Benefits: Streamlined content creation for users, fostering creativity and skill improvement. Increased creator retention and platform diversity for organizations, fostering community and collaboration.These concepts mark the beginning of our quest to enrich your YouTube journey. Stay tuned for more exciting updates! Share your thoughts and ideas to help us shape the future together.#innovation #youtube #productdevelopment #marketingmanagement #YouLearn #YouTemplate #userengagement

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Duolingo boosted daily engagement by upto 20% for millions of users globally by introducing user leaderboards! But how did they do it and how to build right effective leaderboards in your #product? It used leaderboards effectively to foster a sense of competition and community among users to build the habit of learning, there by boosting engagement and retention massively. Let's learn how they did it and what we can learn from it!Learners on the app are grouped into leagues, and they earn points (or 'XP') by completing lessons and activities. As users accumulate points, they climb up the leaderboard, potentially moving up to higher leagues. This gives users a clear goal to strive for, makes the learning process more engaging, and provides a sense of achievement and progression.To build effective leaderboards in your product, here are some key factors product managers should consider:🎯 Clear Goals: The objective of the leaderboard should be clear and straightforward. In Duolingo, the goal is to earn as many XP points as possible by learning.🏆 Fair Competition: Leaderboards should be designed to promote fair competition. Duolingo does this by grouping users into leagues based on their activity level, ensuring that they're competing with others at a similar level.🔄 Frequent Updates: To keep users engaged and motivated, the leaderboard should be updated frequently. This gives users a reason to check back often and continue using the product.📈 Visible Progress: Users should be able to easily see their progress and position on the leaderboard. This provides a sense of achievement and motivates them to continue striving for the top spot.⚖️ Balanced Incentives: The rewards for topping the leaderboard should be appealing enough to motivate users but balanced enough to avoid encouraging unhealthy usage patterns. Duolingo rewards top users with progression to higher leagues and offers additional in-app benefits like virtual currency or power-ups.Remember, leaderboards are not suitable for every product or every user. It's essential to understand your user base and ensure that the competitive element of leaderboards aligns with your users' motivations and your product's overall goals. When done right, leaderboards can be a powerful tool to drive engagement and retention in your product.What are your thoughts on gamification and leaderboards?#productmanagement #userengagement #gamification #duolingo #edtech #productmanagers #productdesigners #userexperience #engagement #learning #community

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Saturday was well spent! 🚀 Worked on content creation, tackled work tasks, and caught up on school assignments. I'm ready to conquer Monday like a pro! 💪💼 #WeekendWarrior #ProductManagement #ContentCreation #TorontoTech #TechDiversity"When you feel like quitting, think about why you started." - Zig Ziglar#WalkWithPurpose #CreativeStrides #InspiredWalking #MindfulStrolls#ArtOfWalking #StrideToCreate#DiscoverCreativity #CreativeJourney#WalkingInspiration #PathToCreativity #StridesOfImagination #WalkAndCreate #CreativityUnleashed#WalkingMindfully #CreativeDiscovery

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⏱️ How to create hyper-engaging content for your frontline – in less than 1 minute 👩🏻🏭 👩🏽🍳With Bounti, you can now craft super-engaging courses or any other content (weekly updates, onboarding plans, checklists etc.) in less than a minute! ⏱️Whether you're building on existing content 📚 or starting from scratch 🪄, the experience feels truly magical. ✨Don't just take our word for it and message me or comment if you want to try 📞 📧👇Big shoutout to our whole design and product team for making this happen 🎉

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💡As I continue to navigate the dynamic world at Adform, I'm thrilled to share some highlights of the incredible experiences and learnings so far. So, in today’s stand up:•Embracing the agile methodology has been pivotal. From sprint planning to daily stand-ups, I've witnessed firsthand the power of Scrum in fostering collaboration and efficiency. Managing the backlog taught me the art of prioritization and adaptability in a fast-paced environment.•Building relationships with stakeholders taught me the art of communication and negotiation, crucial for aligning goals and driving projects forward.•Diving deep into research methodologies has equipped me with the tools to gather insights, make informed decisions, and drive product improvements.•Exploring the intricate world of AdTech, particularly AdformFlow, bidding strategies, metadata management, and pacing algorithms, has been eye-opening. Understanding the intricacies of the industry has broadened my perspective on digital advertising.•Learning the ropes of business milestone planning has given me a comprehensive view of project timelines and resource allocation.•Brainstorming and working on new feature ideation challenged my creativity and problem-solving skills in the best possible way.•My stint in customer support provided invaluable insights into user needs, pain points, and the importance of a seamless user experience.•Mastering tools like JIRA and Confluence has been empowering, streamlining our workflows and enhancing collaboration.•One of the most rewarding lessons was discovering how to dive into a new subject from scratch, embracing the learning curve with enthusiasm.•Lastly, realizing the impact of our work in AdTech has been truly remarkable. Knowing that our efforts reach countless users, even if it's just to find that elusive "x" on a popped-up ad, is a humbling yet exhilarating thought.Grateful for this enriching journey at Adform, I look forward to applying these learnings in my future endeavors. A heartfelt thank you to the amazing people Lina and Justina for their guidance, support, and the incredible work they do every day!🌟#Adform #AdformInternship #ProductManagement #AdTech #LearningAndGrowing

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🚀 Learn in Public Challenge by NextLeap: Post (6/6) 🚀Prompt: Personalisation & SearchApp: YouTubeI'm thrilled to announce that I've successfully completed the sixth and final challenge in my Learn In Public journey! 🙌 This challenge involved a deep dive into the world of "Personalization & Search" on the YouTube app, and it's been an incredible learning experience.💡 Key Takeaways 💡Here are some key takeaways from my product teardown:1️⃣ Content Curation: YouTube's personalization engine takes into account your watch history, likes, dislikes, and more to recommend content that aligns with your interests. It's a testament to the power of data analytics in delivering a personalized user experience.2️⃣ User Engagement: The app's search functionality is designed to keep users engaged by providing relevant and diverse search results. Understanding how this works sheds light on the importance of maintaining user engagement in any digital product.3️⃣ Continuous Improvement: YouTube continually refines its algorithms to improve recommendations and search results. It highlights the significance of iterative development and constant adaptation in the tech world.🙏 Thank You! 🙏I want to express my gratitude to everyone who has supported me throughout this journey, from the beginning to the end. Your encouragement, feedback, and discussions have been invaluable, and I couldn't have done it without you.#Personalization#Search#YouTube#nextleappmfellowship#learninpublic#productmanagement

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Discover #RocketlaneTV!A game-changer in educational content for the #SaaS industry, Rocketlane has launched a Netflix-style video library about immersive learning and engagement. This innovative platform, developed with FastPix, Inc., mirrors the Netflix experience, making it a unique way for audiences to dive into thought leadership and educational content.Scaling with Strategy: Rocketlane's smart growth tactics showcase their masterful approach to scaling, from achieving top G2 ratings to strategic #SocialMediaEngagement. Their event playbook and creative swag strategies further solidify their market presence, making them a standout in the industry.Empowering Collaboration: Beyond traditional #ProjectManagement, Rocketlane offers a platform that brings transparency and efficiency to customer collaborations, redefining how businesses manage projects and track performance.Rocketlane's innovative approach to content delivery and #CustomerEngagement sets a new benchmark for SaaS companies.Check out my conversation with Srikrishnan Ganesan for more insight: https://hubs.ly/Q02lcljJ0

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🎉 Exciting News: Embarking on a New Creative Journey as Creative Head at Google Developer Student Club MAIT 🚀Dear LinkedIn community,I'm absolutely thrilled to share with you a major milestone in my career journey – I've taken on the role of Creative Head at GDSC MAIT! 🎨✨Joining the dynamic team at GDSC MAIT marks a significant step forward in my professional path. This opportunity to lead and innovate in the realm of creativity, technology, and collaboration has me bubbling with excitement. 🌟At GDSC MAIT, we're not just shaping ideas; we're crafting experiences, unraveling possibilities, and turning imagination into reality. From ideation to execution, our mission is to empower innovation and creativity among young minds, fostering an environment where ideas flourish and breakthroughs become the norm.I want to express my heartfelt gratitude to everyone who has been a part of my journey so far – mentors, colleagues, friends, and family. Your support and encouragement have been the driving force behind my growth, and I'm eager to channel that energy into making a positive impact in my new role.I'm beyond enthusiastic about the projects we'll undertake, the challenges we'll conquer, and the creativity we'll unleash. Stay tuned as I embark on this thrilling adventure as Creative Head at GDSC MAIT. Your thoughts, insights, and collaborations are invaluable to me, and I can't wait to connect with you all in this exciting capacity.Let's redefine creativity, let's innovate, and let's inspire together. Here's to new beginnings and endless possibilities! 🚀🎉#NewBeginnings #CreativeHead #Innovation #GDSCMAIT #EmpoweringCreativity

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In the words of Jon Youshaei, "We're not just launching another course; we're looking to help more creators grow their audience and income".We're so incredibly excited that Insider Accelerator is finally launching. Not only does Jon bring over a decade of experience and insights to this Accelerator program, but he's empowering creators to redefine success on their own terms.Through offering Q&A's, personal audits of content and personalized guidance and support, Jon is providing a more hands-on approach to his learning experience that separates it from other accelerator programs out there. If you want to find out more about this course 👉 https://insider.school/

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🚀 Exciting News! Recently, I've been sharing insights into the dynamic world of Product Management on TikTok. From my experiences to tips on transitioning into this rewarding career, I aim to guide newcomers while providing valuable insights for seasoned PMs.Whether you're starting your journey or looking to enhance your skills, there's something for everyone! 🎯. Join the conversation and gain a deeper understanding of Product Management. Follow me on TikTok for regular updates 👇https://lnkd.in/d6Dr6hDQ Let's learn and grow together! #ProductManagement

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